How to write and put a book together
Guest: Greg Barnsdale (author)
Greg Barnsdale is no ordinary author – his topic deals with death, based on his experiences in the funeral and financial planning industries. This has posed a challenge in reaching a target market, which he learned to tackle through writing courses. After that, it was just a matter of learning how to put a book together – literally.
As former President of Shell Canada, Susannah Pierce worked to make sure all of Shell’s Canadian business initiatives could actually get into the country – and it was more than just the gas stations that people saw. Her goal was to make sure all the Canadian businesses associated with Shell were set up for success, as well as make sure other stakeholders such as indigenous groups were clear on what the company is, and how their goals can align for mutual benefit.
Do you have an idea or product and need to gauge what people think? Colin Whelan can tell you. As vice-president of Innovative Research, he leads a team that helps companies gather the consumer opinions and information needed to make their plans successful. His job has morphed through the years, as information gathering has changed from door-to-door to phone to online methods. This is a constant challenge, but a vital part of knowing if your idea will hit or sink.
Todd Yuen is the president of Beedie Industrial and responsible for property management and construction across Canada. As a self-admitted “micro-manager,” he has learned to trust people around him to move the business forward, while he goes out to external stakeholders and makes connections. And this is especially important, as an operation which tends to make things happen quickly.
“HR has a place in every department of every organization” because there are people in them, according to Kevin Howlett. As a human resources professional, managing people’s roles at work is the core of what he does, on top of having difficult conversations, reintegrating them into the workforce, and more. Before retiring from Air Canada, he had to oversee over 40,000 employees around the world – he had to learn to be efficient to survive in this nonstop 24/7 job.