Importance of authenticity in an advisory role

Health and AthleticsProfessional and Corporate
Written By Stuart McNish

Guest: Diana MacKay (health journalist and advisor)

Is Diana MacKay a thinker? A change maker? Or an advisor? To her, there might never be a way to classify her career with a single role. Currently, she is working as a health journalist – something that was unplanned, initially to help her father but the role morphed into something more. Unlike her father, she is not a doctor, which forces her to pivot her role into more of a health advisor instead of medical expert. This allows her to topic issues such as the impact of housing on health, which may not neatly or formally fit into the world of medicine.

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Importance of authenticity in an advisory role
Importance of authenticity in an advisory role

Is Diana MacKay a thinker? A change maker? Or an advisor? To her, there might never be a way to classify her career with a single role. Currently, she is working as a health journalist – something that was unplanned, initially to help her father but the role morphed into something more. Unlike her father, she is not a doctor, which forces her to pivot her role into more of a health advisor instead of medical expert. This allows her to topic issues such as the impact of housing on health, which may not neatly or formally fit into the world of medicine.

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Maximizing transparency to the public around mining
Maximizing transparency to the public around mining

Vicky Yehl lives for mining. In her job at the British Columbia Securities Commission, she helps mining companies include information that they are required to share with the public, ensuring maximum transparency. She knows what she’s talking about as well – her background as a geologist gives her a wealth of knowledge to draw from. “It’s a bit of a dream job,” as she says. “I get to read geology all day [and] every day and someone pays me to do it.”

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Working with the fuel industry’s stakeholders and indigenous groups
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As former President of Shell Canada, Susannah Pierce worked to make sure all of Shell’s Canadian business initiatives could actually get into the country – and it was more than just the gas stations that people saw. Her goal was to make sure all the Canadian businesses associated with Shell were set up for success, as well as make sure other stakeholders such as indigenous groups were clear on what the company is, and how their goals can align for mutual benefit.

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Will your idea work?: Gathering consumer feedback and opinions
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Do you have an idea or product and need to gauge what people think? Colin Whelan can tell you. As vice-president of Innovative Research, he leads a team that helps companies gather the consumer opinions and information needed to make their plans successful. His job has morphed through the years, as information gathering has changed from door-to-door to phone to online methods. This is a constant challenge, but a vital part of knowing if your idea will hit or sink.

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Stuart McNish
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Maximizing transparency to the public around mining